Privacy Policy

Last modified September 22, 2022

By using our Site, you agree to this Privacy Policy. Please read it carefully.

1.          INTRODUCTION                    

Food Ventures North America Canada, Inc. dba / Wild Fork Foods (collectively, “we”, “us” or “our”) respects its customers and understands that you are concerned about privacy and the use of your personal information. We are committed to respecting your privacy and this Privacy Notice (this “Privacy Policy”) describes how we collect, protect, use and share personal information we receive, including in person, by phone, through mail or email, through our websites, mobile sites, mobile app or social media account (collectively, the “Site”), or through any other method.

Please read this Privacy Policy carefully. By accessing or using the Site, purchasing products over the phone, visiting our facilities or otherwise disclosing information to us, you consent to our collection, use and sharing of your information in accordance with this Privacy Policy.

If you have questions about this Privacy Policy or our use of your information, or if you would like to change how we communicate with you, contact us at care@wildfork.ca or by phone at 1-888-410-FORK (3675).

2.          WHAT INFORMATION DO WE COLLECT?                           

Information You Provide Directly to Us

We may collect personal information from directly from you when you interact with us in person, by phone or through mail, register for an account, participate in any interactive features on our Site, subscribe to a newsletter or email list, participate in a survey, contest or promotion, purchase products or services from us, request customer support or otherwise communicate with us. If you represent a business or organization, we may collect information about your business or organization from you, for example, your company name, location, market and GST/PST or other tax information. The types of information we may collect directly from you and store include:

(a) Transactions. Information about the products or services you purchase, for example, your name, address, email, phone number, shipping information, credit card number and purchase and order information or the name, address, email, phone number, or shipping information about other people if you order a gift to be sent directly to the recipient. We do not store full payment card numbers or CVV2 information, and our third-party payment processor processes all transactions.

(b) Account Creation and Use. Certain personal information you provide to us when you register for an account on the Site, for example, your name, address, email, phone number, username and password. We may also collect other information you provide as part of the registration process and the administration and personalization of your user experience on our Site and combine such information with personal information we collect from you.

(c) Your Requests. Personal information provided to us when you sign up to receive promotional materials, request customer support or otherwise choose to provide information through a “contact us” feature, for example, your name, address, email and phone number.

(d) Content You Submit. Content you submit through the Site, for example, your posts and comments or responses to surveys or product reviews.

(e) Career Opportunities. Personal information in connection with your interest in a career opportunity with us.

Information We Collect Automatically

When you access or use the Site, the types of information we may automatically collect about you include:

(f) Usage Information. We may collect information about your usage of and interaction with the Sites and statistics and other information about the online activities of our users on an aggregated (collective) basis. For example, we may track the number of people who view each page to learn which features are the most popular, which sponsored or third-party sites are clicked on and other information about your navigation through our Site.

(g) Device & Location Information. We may collect information about the device you use to access or use the Site, for example, the hardware model, operating system and version, mobile network information and information about your use of our mobile applications. With your consent, we may access and collect information from certain native applications on your device (such as your device’s camera, photo album and phonebook applications) to facilitate your use of certain features of the Site, the precise location of your device using methods that may include GPS, wireless networks, cell towers, and Wi-Fi access points. For more information about how you can control the collection of location information and/or our access to other applications on your device, please see the section entitled “Privacy Rights” below.

(h) Log Information. When you access or use the Site, our servers automatically record certain log file information, for example, your Internet Protocol address, operating system, browser type and language, referring URLs, access times, pages viewed, links clicked and other information about your activities on the Site.

(i) Information Collected by Cookies. We and our service providers may use various tracking technologies, for example, cookies, to collect information about you when you interact with our Site, including information about your browsing and purchasing behaviour. For more information about how we use these technologies and an explanation of how you can opt out of certain types of cookies, please see our Cookie Policy.

Information We Collect from Third Parties.

We may receive information about you from third parties. For example, we may obtain information from companies to enhance our existing customer information, such as improving the accuracy of the information we have about our customers, or we may collect information about you when you post content to our pages or feeds on third party social media sites. Information collected through or by any third party is subject to the third parties’ privacy practices and policies. If you have any questions about such third parties’ privacy practices, you should review their privacy policies.

3.          HOW DO WE USE YOUR INFORMATION?                   

We may use the information we collect for various purposes related to our operations and your use of the Site. For example, we may use your information to:

(a) Carry-on our core business functions, such as: (i) providing you with products and services upon purchase or request; (ii) in connection with your interest in a career opportunity or your employment with us; (iii) evaluating your personal interactions with us to tailor the Site around your preferences and enhance your experience; (iv) improving our marketing and promotional efforts; (v) maintaining appropriate records for internal administrative purposes; (vi) performing operational functions, including data analysis, audits, and developing and improving products and services;

(b) Track and improve our understanding of how you use and interact with this Site;

(c) Communicate with you, such as: (i) to deliver marketing materials or other advertising content to you; or (ii) to process and deliver a purchase, return or exchange transaction;

(d) Provide you support, such as: (i) respond to your comments, questions and requests; and (ii) provide you customer service;

(e) Manage and enhance our products, services and the Site, such as: (i) sending technical notices, updates, security alerts and support and administrative messages; (ii) monitoring and analyzing trends, usage and activities in connection with our Site; (iii) to statistically analyze site usage; to customize the Site content, layout or services; (vi) to improve our content and product offerings; (vii) to link or combine information we get from others to help understand your needs and to provide a better experience; or (viii) to measure or improve the usability of the Site;

(f) Protect our customers and users, such as: (i) to detect, investigate and prevent fraudulent transactions and other illegal activities and protect the rights and property of the Company and others; (ii) to diagnose problems with our services;

(g) Comply with legal and regulatory requirements, required disclosures and choices and controls that may be available; and

(h) Carry out any other purpose described to you at the time the information is collected.

We may use or share non-personal, non-individual statistical or demographic information in aggregate form with our marketing partners, advertisers or other third parties for research purposes. Such aggregated and de-identified information cannot reasonably be used to identify you and, therefore, no longer constitutes personal information. Such de-identified and/or aggregated information is not subject to this Privacy Policy.

When you submit content (such as a post or comment or public chat) to the Site, any visitors to and users of our Site will be able to see that content. Although some parts of the Site may be private, other parts of the Site are public, and you should take that into consideration before posting to the Site.

4.          WHO WE DISCLOSE INFORMATION TO?               

We may share information about you and aggregated or de-identified information that cannot be reasonably used to identify you as follows or as otherwise described in this Privacy Policy:

(a) With your consent or at your direction or authorization;

(b) With vendors, consultants and other service providers who need access to such information to carry out work or perform services on our behalf (including our third-party payment processor(s) and shipping/courier/deliver parties);

(c) To comply with law, applicable regulations, court orders or subpoenas, to enforce our Terms of Use or other agreements, or to protect our rights, property or safety, or the rights, property or safety of our users or others;

(d) In connection with, or during negotiations of, any merger, acquisition, sale of assets or any business, other change of control transaction or financing;

(e) With third-party businesses to provide you with information about goods or services that we believe may be of interest to you; and

(f) Between and among us and any current or future parent, subsidiary and/or affiliated company.

5.          SECURITY                          

We are committed to preventing others from unauthorized access to the personal information you provide to us. We maintain administrative, technical and physical safeguards designed to protect personal information against accidental, unlawful or unauthorized access, destruction, loss, alteration, disclosure or use, including, but not limited to:

(a) Updating and testing our technology on a regular basis in order to improve the protection of customer information;

(b) Requiring outside companies and independent contractors to whom we provide customer information for marketing, servicing or processing purposes to restrict the use of such information to only those purposes, and we prohibit independent use of such information; and

(c) Restricting access to your information through the implementation of internal procedures and policies about the proper physical security of workplaces and records.

You play a significant role in protecting your information. After you register on our Site you are responsible for protecting the security of your username and password and for any transaction made using your username and password, even in the event of unauthorized access to your account. Our Terms of Use are hereby incorporated into this Privacy Policy by reference and are available at https://www.wildfork.ca/en-CA/terms-of-use/.

Although we will take reasonable security precautions regarding your personal information collected from and stored on the Site, because of the open nature of the Internet, we cannot guarantee that any of your personal information stored on our services or on those of our third parties, or transmitted to or from us, will be free from unauthorized access or disclosure. Accordingly, we disclaim any and all liability and responsibility for any unauthorized access to, disclosure or damage to, interception of, theft, or loss of any data communications and/or personal information. By using the Site, you acknowledge that you understand and agree to assume these risks.

We will retain your information for as long as your account is active or as long as needed to provide you with the services. Additionally, we may keep your information for as long as is necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

.          NOTICE TO INTERNATIONAL USERS                                     

The Sites are subject to Canadian law and are intended for users located only in Canada. If you are accessing the Sites from outside of Canada, please be advised that Canadian law may not offer the same privacy protections as the laws of your jurisdiction. By accessing and using the Sites, you consent to the transfer to and processing of your personal information by us.

7.          CHILDREN UNDER 18            

Our Site is not intended for children under 18 years of age. We do not knowingly collect or use personal information from children under 18 without consent from their parent or guardian. We have no way of distinguishing the age of individuals who address our Site, and we ask no one under the age of 18 to use the Site or provide us with personal information. If we learn a child under the age of 18 has provided us with personal information without parental or guardian consent, we will remove the information and opt the child out of promotional opportunities. If you believe we might have any information from or about a child under 18, please contact us at compliance.jbs@jbssa.com.

8.          PRIVACY RIGHTS                  

(a) Cookies. Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies; however, if you choose to remove or reject cookies, the availability and functionality of the Site may be affected.

(b) Push Notifications. With your consent, we may send promotional and non-promotional push notifications or alerts to your mobile device. You can deactivate these messages at any time by changing the notification settings on your mobile device or within our mobile applications.

(c) Marketing Emails or Other Communications. You may at any time ask us to stop sending you emails or other communications. To update your preferences, ask us to remove your information from our mailing lists or submit a request, please contact us as described in the section entitled “How to Contact Us”. You may also follow the opt-out instructions contained in our marketing communications or go to “Communication Preferences” on My Account and uncheck the marketing materials subscription box.

(d) Access, Correction, and Updating. To access, review, delete, correct and update your personal information in our possession, you will need to contact us at care@wildfork.ca or by phone at 1-888-410-FORK (3675). If we receive a request from an individual to access or update personal information we maintain on behalf of a customer or user, we will direct that individual to the relevant customer or user.

Further, where provided by law, you may withdraw any consent you previously provided to us or object at any time on legitimate grounds to the processing of your personal information, and we will apply your preferences going forward.  Subject to applicable law, you may (i) have the right to access certain personal information we maintain about you; (ii) request that we update or correct your personal information; (iii) object to the processing of your personal information or withdraw your prior consent, if applicable; and (iv) ask us to delete your personal information from our database.  To exercise these rights, please contact us as described in the section entitled “How to Contact Us”.   We will process your request in accordance with applicable law and, to help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to the information.  To the extent permitted by applicable law, we may charge a reasonable fee to comply with your request.

9.          LINKS TO THIRD PARTY WEBSITES                                     

The Site may contain links to third-party content, services or products by linking to a third-party’s website. If you click on a third-party link, you will be directed to that third-party’s website. We do not exercise control over third-party websites and are not responsible for the privacy practices or the content of any such third-party websites. If you provide any information to parties who provide services to us or to any other sites you encounter on the Internet (even if these sites reflect our branding), different rules and policies may apply to the use or disclosure of any personal information you disclose to them. We encourage you to check the privacy policies of third-party websites before providing your information to them. The fact that we may link to a third-party website or present a banner ad or other type of advertisement from a third party is not an endorsement, authorization, or representation of any affiliation by us with that third party nor is it an endorsement of their privacy or information security policies or practices.

10.     THIRD PARTY ANALYTICS SERVICES                                     

We may work with certain third parties to collect, analyze, and use some of the information described above. For example, we may allow third parties to set cookies or use web beacons on the Site or in email communications from us. The information collected by third parties using these technologies may be used to engage in analysis and reporting. These third parties may set and access cookies on your computer or other device and may collect information about your online activities across different websites or services over time, including on websites and mobile applications that are not owned or operated by us. In particular, the Site may use Google Analytics to help collect and analyze certain information for the purposes discussed above. You may opt-out of the use of cookies in web browsers by Google Analytics by visiting Google’s website.

11.     CHANGES TO OUR POLICY      

The practices and policies contained in this Privacy Policy are subject to change and may be modified by us at any time. In the event of any change, we will post a revised notice on our Sites with a revision date. We reserve the right to change, amend and update this Privacy Policy at any time in our sole and absolute discretion, and such changes will be effective upon posting of the revised notice. Any material changes will be communicated by prominent notice on the Site. We encourage you to review this Privacy Policy each time you visit the Site.

12.     BuSINESS TRANSACTIONS      

As we continue to develop our business, we may at some future date become involved in a transaction in which one of our business units may be acquired or considered for acquisition by a third party. In such circumstances, your personal information would be transferred and/or could be the subject of due diligence investigations by the third party. In the event that we through a business transition, such as a merger, being acquired by another company, selling all or a portion of its assets, or enters bankruptcy, customers’ personal information will, in most instances, be part of the operations or assets transferred. You agree that we or our successors may do so without your further express consent, and you agree that the successor may continue to possess and use the information conveyed in accordance with the terms of this policy. If as a result of the business transition, the customers’ personally identifiable information will be used in a manner different from that stated at the time of collection customers will be given choice consistent with our notification of changes sections.

13.     HOW TO CONTACT US           

If you have any questions or concerns regarding this Privacy Policy, our information and data collection and use practices, or your choices and rights regarding such use, you may contact us at compliance.jbs@jbssa.com or at:

JBS USA Food Company

1770 Promontory Cr.

Greeley, Colorado 80634

Attn: Ethics & Compliance Department

14.     ACCESSIBILITY                     

We are committed to facilitating the accessibility of our Site for all people with disabilities. Through our continuing website enhancements, we are implementing relevant portions of the World Wide Web Consortium's Web Content Accessibility Guidelines (WCAG) 2.0 as our web accessibility standard. To access this Privacy Policy in an alternative format, please contact us atcare@wildfork.caor by phone at 1-888-410-FORK (3675).

15.     GENERAL                     

One you have entered into a services agreement with us, and in the event of any conflict or inconsistency between the provisions of that agreement and this policy, the provisions of that agreement shall prevail. For avoidance of doubt and to the extent allowed by applicable law, any and all liability under this policy, including limitations thereof, will be governed by the relevant provisions of that agreement. This policy is governed under the laws of the Province of Alberta, Canada, regardless of conflicts of law principles. Any disputes or legal proceedings arising out of or relating to this policy shall as they may pertain to us, at our election, be determined via arbitration (pursuant to the arbitration rules designated by our Site), or in the courts in the Province of Alberta, Canada. If any provision of this policy is held illegal or unenforceable in a judicial proceeding, such provision shall be severed and shall be inoperative, and the remainder of this policy shall remain operative and binding on the parties.

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